Goal Setting for Business Success in 2017!

January brings with it the excitement of planning for the new year. People all around the world are discussing their new year resolutions and goals for things like weight loss, better health and even happiness. Lists, charts and plans are filled with ways to create the perfect resolution and stick to it.

As an entrepreneur, it is just as vital to consider the steps to take for your business in the new year.  Reflect on what you want/need to do to ensure continued business growth and success.

During our coaching process, we encourage clients to turn career stories and accomplishment statements into S.M.A.R.T. statements. As a business owner, this same principle can apply to setting your 2017 goals.

When thinking of your goals, keep the S.M.A.R.T. approach in mind. Set goals that are:

  • Specific
  • Measurable
  • Action-Oriented
  • Realistic
  • Time-Based

Running the day-to-day operations of a business can sometimes overshadow our goals for the year. It is easy to forget what our purpose is. This is where goal-setting and a positive attitude will help you on your path to success.

Visualize a more positive and brilliant future for your company. What does success look like to you? Hoping to win industry awards, publish a book, or simply generate more clients and revenue? What do you need to do today to set you and your company on the path to achieving this future?

With clear, measurable goals in play you become accountable for the steps you take each day, each month, and each year. Create a monthly, quarterly, annual, and even five-year plan. What do you hope to accomplish in these time frames? What steps do you need to take to achieve them?

Write goals down to stay on track. Each month, review and evaluate your goals. Are you on track? If not, consider revising and updating your goal setting plan to ensure success. There is always room to take a step back, slow down, and re-write your plan. Remember, the road to success is rarely linear!

If you are on track with your goals, give yourself a pat-on-the-back and know that you are positively guiding your business to new levels of growth and success.

As business owners, we are the back-bone of business success. Set realistic goals for yourself and your company. Trust that with clearly defined goals about your future and a positive belief that you will achieve your dreams, you will not fail.

Aim high and hit your mark on the world by believing in yourself and your company. Walk confidently in the direction of your dreams and face the fear of failure head-on with S.M.A.R.T. goal setting. Make this the year your business prospers. Embrace the journey of success!


Skye Berry-Burke is the co-founder of CareerPreneur Partners and Owner/Founder of Skye Is The Limit Resume & Career Solutions.  Reach out to her at: info@careerpreneur.ca with any business questions!

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